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Olympus and PADI dive deeper into underwater photography


Pioneers of Digital Photography and Scuba Diving Education Extend Partnership to Bring
Underwater Photography to Recreational Divers of All Skill Levels

LAS VEGAS, October 22, 2008 – Capturing in-water images is easier than ever for scuba divers and water enthusiasts of all levels as Olympus extends its partnership with PADI (the Professional Association of Diving Instructors) as the official digital underwater photography equipment sponsor of the PADI Diving Society through December 2009. Announced today at the DEMA Show 2008 in Las Vegas, the two companies have extended their relationship and will continue to work closely together to help recreational divers capture amazing images during their scuba and snorkeling adventures.

“Olympus’ innovative cameras are designed to take incredible photographs in any setting, including underwater,” said John McGuire, product manager, Underwater and Outdoor Products, Olympus Imaging America Inc. “PADI is the obvious partner for us as it is the undisputable leader in recreational dive training and education. Additionally, our organizations share similar philosophies: commitment to quality as well as respecting and protecting the environment.”

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